Scripted Influence

Emerging


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2026
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  • DOI 10.1017/9781009701471.003
  • OpenAlex ID W7155195648
  • Type Book-chapter
  • Published 23 Apr 2026
  • Pages 3–17
  • Source Cambridge University Press eBooks
  • Publisher Cambridge University Press
  • Countries 1
  • Institutions 1
  • Added 23 Apr 2026
  • Updated 10 Oct 2026
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Scripted Influence

Book-chapter 2026 Bronze

The medium is not merely a channel for transmitting information or a passive carrier of content. While we tend to focus on the content, it is the medium that brings about the deeper, transformative effects. Extending McLuhan’s insight, one compelling conclusion emerges: The mind is the medium . The science of the benefits of the written medium for individual minds elucidates the myriad ways in whi…

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1 Falk Huettig Corresponding Max Planck Institute for Psych… (NL)

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